Intentional Marketing is a boutique marketing firm that provides top-quality, hands-on marketing to a niche segment of the industry: Multi-Family property owners / operators. With a background in multifamily leasing, management, and marketing almost $4 Billion in real estate transactions, founder Rachel Ingber has a keen understanding of the industry and its needs.
The firm’s services include social media management, online reputation management, market research, vacancy/retention strategy and detailed monthly reporting. With a hands-on business model, they handle responsibilities typically performed by an in-house team of high-level experts including the Director of Marketing, Social Media Manager, Digital Marketing Manager, Data Analyst and more. Working with with each client’s team, they confirm leads are claimed, ensure marketing costs are leveraged to achieve top ROI, deploy strategies to fill vacancies, and make certain that rents are up to par with the market or -- better yet -- set rent trends. Everything Intentional Marketing does for their select clients is exactly that: Intentional.